When you do that, you’re increasing the distance between you and your audience. Keep readers captivated by energizing, motivating, and inspiring them. Be a good mentor. Empathize with your readers. Understand what they’re struggling with, and promise a solution to their problems. Don’t waste your most valuable tips with drab subheads. Write strong subheads that arouse curiosity, or promise a benefit to reading the next section. Allow readers to get to know you. S focused on helping your readers. Sprinkle questions over your content. Because it makes readers feel you’re having a conversation. Inspire your readers with your close.
Your final paragraph should overcome their objections philippines photo editor to implementing your ideas. Treat your readers like dogs. (In a nice way!) Reward them with a cookie — or useful tip — in each of your blog posts. Be generous. Learn how to get your ideas humming around in your reader’s head. You do this by writing memorable sound bites. Create a unique voice. You want readers to come back to “hear” you … and they should miss you when you’re not there. When your posts lack personality, you become a me-too blogger. You become easily interchangeable with any other blogger in your field. Seduce your blog readers with your unique voice. That’s how you gain a raving audience.
How to spread your ideas Creating a blog to win customers is not like traditional selling. You’re not asking for a sale; you’re starting a conversation. Your blog can help you win customers, but don’t expect to win sales just by writing a few posts. Use these six tactics to grow your readership and spread your ideas: Start an email list. Over time, your email list will drive the most traffic to your blog. Warm up new subscribers. You do this with an autoresponder series. Build relationships and bond with your readers by emailing more frequently when they sign up. Write short emails. Encourage readers to click through to your posts. Highlight a problem they recognize, and promise a solution in your blog post.